Why has Pepsico discontinued SoBe? Will we not be able to taste SoBe again? SoBe, the nostalgic drink, has recently created massive chaos among its lovers. Every SoBe’s admirer is worried about its discontinuation.
SoBe has been there since 1996. SoBe’s flavourful concoction is inspired by the sun-drenched beaches and laid-back vibes of South Beach. The first drink, SOBE® Black Tea 3G, was an unheard blend of Ginseng, Guarana, and herbal ingredients.
SoBe is a healthy, energetic drink with an exceptional taste. How can anyone forget that soothing and unique taste on lips? Since then, it has been ruling the hearts and tongues of people, and suddenly it vanished.

There was a question instead of drink on everyone’s lip, “Will we not be able to taste SoBe again?” The company claims the discontinuation of many drinks on Twitter too. But there is a sigh of relief for the cult community.
SoBe has not discontinued all of its flavors. There were popular flavors of SoBe loved by everyone, including Pure Rush Energy Drinks, South Beach Sunset, and 14 Karot. These flavors can be seen on product locators but not under the drinks category.
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Here is a list of some discontinued SoBe drinks:
- SoBe Elixir
- SoBe Energy Drink
- SoBe Adrenaline Rush
- SoBe Life Water with Cordyceps
- SoBe Green Tea
- SoBe Essentials
- SoBe Pure Rush
- SoBe Pure Unsweetened Iced Tea
- SoBe No Fear Energy Drink
- SoBe Active Root Beer Float Energy Drink.
Has 26 years of SoBe’s journey been over?

The company’s website now shows the location of stores with stocks of discontinued flavors, but there are hardly any stores left to rely on. Now the company has discontinued many flavors and switched to a different new lane of flavors. SoBe Elixirs, Teas, and Waters are some of them that people can still buy and enjoy. Even SoBe’s lizard print drinks are available in 2022.
People still looking for SoBe’s endangered drinks can visit the website and use the product locator to grab their favorite one before extinction. Home Delivery is also available in certain stores. Rest, Change is the law of nature, and everyone has to move on with time, so cherish the old ones and enjoy the extraordinary new ones.