Allstate layoffs 2023: will be there more cut jobs?

Why is there Allstate layoffs in 2023? Allstate Corp., the fourth-largest auto insurance provider, cut 3,800 employees, or 8% of its staff. This can be associated with structural modifications made due to recent growth-promoting measures. Esurance’s brand was to be phased out, and many of its purchases were combined into one business. But it’s doubtful that as many jobs would have been lost if it weren’t for the coronavirus’s terrible economic impact. Lower interest rates are also reducing the income from insurance. In times of economic crises, M&A activity typically increases as revenue declines. Yet, eliminating jobs should only be done as a last resort.

The company Allstate Corp. (Allstate) sells insurance policies. The business offers a selection of life, non-life, and health insurance products, along with its subsidiaries. It provides services to both individual and business clients. It is done under the brands of National General and Answer Financial. Allstate covers stand-alone scheduled personal property, constructed homes, motorbikes, boats, renters, landlords, condominiums, and recreational vehicles.

Additionally, the business provides optional perks and life and health insurance. It includes life, accident, critical illness, short-term disability, and health insurance policies. It markets and distributes its goods in Europe, North America, Australia, and Asia. They offer services through independent agents, benefits brokers, Allstate exclusive agents, contact centers, and online. The U.S. city of Northbrook, Illinois, serves as the headquarters of Allstate. In this article, let us learn about the company in detail. 

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A brief overview of Allstate

The business divisions of the Allstate Corporation conduct their operations through:

  • Allstate Protection,
  • Service Businesses,
  • Allstate Life,
  • Allstate Benefits,
  • Allstate Annuities,
  • Discontinued lines and coverage,
  • Corporate and other

The Allstate Protection division sells Private passenger auto and homeowner’s insurance. It is done directly through call centers, through agencies, and online. The brand names Allstate, Encompass, and Esurance are used to promote these products.

The service businesses division provides a variety of goods and services. It includes SquareTrade, Arity, Allstate Roadside, and Allstate Dealer Services. These will increase and improve client value. Through Allstate’s exclusive agencies and financial experts, the Allstate Life division offers products. They are:

  • Traditional,
  • Interest-sensitive, and
  • Variable life insurance policies.

Deferred and immediate fixed annuities are both parts of the Allstate Annuities category. Property and casualty insurance coverage results relate to policies purchased throughout the 1960s through the mid-1980s. They are included in the part titled “Discontinued Lines and Coverages.” The corporate and other categories include the company’s operations and some non-insurance ones. The company was established on April 17, 1931.

History of Allstate

Allstate was established in 1931 as a Sears, Roebuck & Co division. The company aims to market automobile insurance through direct mail and the Sears catalog. Allstate sold 4,217 policies in its first year of operation, bringing in $118,323 in premiums. The enterprise, located at the Chicago headquarters of Sears, was managed by a 20-person workforce. Despite incurring losses in underwriting for the first two years, in 1933, there were 22,000 active policies. The company reported its first profit of $93,000.

Sears was transitioning from catalog sales to the retail industry when Allstate entered the market. Sears, which had previously operated as a catalog company, started to develop physical stores. Later, Allstate grew by setting up sales offices inside Sears establishments. Although entering the traditional insurance marketing sector raised the cost of sales commissions, expenses were kept to a minimum. Throughout the downturn, the company expanded slowly but steadily. Its premiums reached $1.8 million in 1936. On 189,000 active policies, premium income increased by more than a third to $6.8 million over the last five years. 

Only 25% of drivers had auto insurance in 1941. After that, New York established a law requiring it, and other states followed suit. The new legislation brought in new clients, which made up for the decline in sales and production of automobiles during World War II.

In 1957, Allstate added life insurance to its offerings. The business introduced its well-known “Good Hands” slogan and emblem a few years prior. Despite being one of the biggest providers of property and liability insurance, Allstate’s life insurance sales are lower.

Allstate maintained its product line expansion during the 1960s. They were workers’ compensation in 1964, surety bonds in 1966, ocean ship insurance in 1967, and a business package in 1968.

By 1980, Allstate was the sixth-biggest U.S. insurance business. It has $6.2 billion in revenues and a net income of $450 million. Also, it had the largest business workforce of 12,500 employees. Net income was about $946 million in 1987. The launch of Allstate’s Neighbourhood Office Agent initiative placed more than 1,500 agents in more than 900 sites. It helped ease the expansion further.

By the late 1990s, Allstate faced new competition from low-cost insurance providers. The cost of auto insurance decreased for the first time in 25 years. In 1999, Allstate reacted by launching telemarketing and Internet sales. It swiftly incited the wrath of agents who ignored the new procedure. Then Allstate reorganized its sales team. Thus, agents were independent contractors rather than Allstate employees. Agents challenged the corporation in a class-action lawsuit due to the changes.

Allstate reported $39.8 billion in revenue for 2018. On the 2019 Fortune 500 list of the biggest American corporations by total revenue, it came in at number 79. Allstate stated in July 2020 that it would buy National General for $4 billion. It was finalized in January 2021.

In 2021, Allstate’s life insurance was sold. Blackstone Insurance Solutions received the company’s life insurance business and related subsidiaries. Agents for Allstate continue to market insurance from several companies. It includes Protective Life, Lincoln Financial, and John Hancock. Additionally, Allstate continues to offer vehicle, renter, and home insurance.

Potential crisis for Allstate capital levels

With its aggressive stock buybacks, Allstate is at risk of a crisis. It is due to the negative effects of inflation and rising premiums that deplete its cash.

Allstate reportedly spent $2.5 billion on share repurchases in 2022. According to a report by Crain’s Chicago Business, it happened after reporting a $1.4 billion net loss. By extending a $5 billion repurchase plan that was intended to be finished by the end of March until September, the insurance company has slowed down buybacks due to this.

Up until around 20 months ago, Allstate’s vehicle insurance profit margins were the best in the sector. The insurer is now “well into the red” because of medical, car repair, and replacement expenses inflation. Allstate’s primary insurance arm usually supplies most of the cash required to pay for debt service, shareholder dividends, and buybacks. Now it has seen its capital levels reduced by these losses.

According to a business filing, Allstate’s statutory surplus fell to $12.2 billion in 2022 from $18.4 billion the year prior. It is a 34% decrease. In the meantime, it has been increasing the premiums that policyholders pay. Thus, a greater part of the company’s risk exposure can be covered with less money.

Allstate Layoffs

All industries have seen difficulty in 2020, and the insurance sector is no exception. Due to the nature of its business, the insurance sector was less affected than the hospitality sector. However, recent news, including the Allstate franchise layoff, has completely shocked Allstate agents, staff, and the industry.

The epidemic and resulting economic instability have forced other businesses to lay off or furlough workers. But Allstate has not done so. The layoff is the outcome of a larger strategic plan. They planned to shift the emphasis to a direct sales approach that reduces costs and increases income. But a change in focus so extreme is not unusual. Nationwide just changed from being captive to an independent carrier.

All signs point to a significant change in how insurance is sold, including at First Nationwide and Allstate. Smart agents sought a way out before this occurred because they had already spotted the news. Some people experienced a less-than-ideal experience. The biggest and most obvious indicator was the change in consumer behavior and tastes.

Both new clients and client retention are crucial. Millennials, who have grown up in the digital age, are the new insurance customers. The field of insurance needs to adapt to them rather than vice versa. More is yet to come; what began with Nationwide and is being combined with Allstate is just the beginning.

There were also more clear signs for those who noticed them. A few years ago, Allstate changed the way payroll processing was done. The payday was moved from the beginning of the week to the end. The agreement for arbitration that Allstate had its employees sign suggested a major restructuring of the workforce.

The partnership between Allstate and Esurance aimed to take advantage of their strong direct insurance marketing expertise. This was another significant indicator. The obvious next move in the direction the insurer intends to take is the current acquisition of the National General. This is to transform it into Allstate’s independent agency platform.

 Why were Allstate employees laid off?

The epidemic or the ensuing downsizing are not the causes of the Allstate franchise layoff. Whether the epidemic occurred or not, Allstate would still have made layoffs.

Like any business, the Allstate franchise is focused on making money. By switching from a captive carrier to one that is customer-focused, Allstate’s strategy has transformed. Allstate’s CEO, Tom Wilson, particularly referenced GEICO and Progressive’s explosive expansion in the direct-to-consumer vehicle insurance industry. He identified it as a key factor in this transition when announcing the layoffs.

Only in the United States and in rural areas are captive agencies profitable. A brief look at further supports this statement. There aren’t many Allstate franchise agencies for sale in rural areas of the U.S. Areas with a greater number of people, such as Texas, California, and Florida, have an excessive quantity of listings.

Instead of a workforce focused on technology, captive agencies have a sizable, traditionally trained workforce. A glance at online forums reveals that most of those laid off were over 40. Thus, after years of moving in the direction of their former area of expertise, The reorganization failed to consider this workforce.

What happens after Allstate cuts jobs?

It is clear that evolving customer behavior is forcing the insurance industry to depart from its established method of operation. They also aimed to adjust to the needs and desires of their clientele. It’s Allstate and Nationwide; tomorrow, it might be a more recognizable brand. It used to be a given that independent insurance agencies were preferred over their captive counterparts. But now, even the direct model is more alluring to the industry’s top players. Thus, they reduced their staff by 8% to implement it.

In this environment, agents must be intelligent. They must change to meet market demands. In the past, agents served as salespeople. They handled the paperwork and tried to get insureds to purchase policies. Agents are now being forced to evolve with the times. Expertise has become the primary selling point in the modern economy since the emergence of the internet. It’s crucial to add value to the customer’s purchasing process. Agents are evolving from being paper pushers to risk consultants as a result.

Agents are still trying to get their bearings after the Allstate franchise layoff. Many agents start their agencies after receiving mentorship from a more seasoned agent. Many organizations also experiment with cutting-edge business models that treat agents and insureds equally.


Allstate agents are receiving the short end of the stick more and more. Yes, the large ones will prosper. But, the smaller companies will be constrained. It’s because they must compete not just with other brands but also with their parent company. This should serve as a wake-up call if you were unconvinced that switching from captive to independent was necessary. Agents expect a decline in the level of help that Allstate used to offer due to the loss of servicing and support employees.